Whether it's offering a world-class photography storefront, or providing a simple, easy booking solution to manage customers, we're committed to giving photographers the highest level of service. Read more from the photographers who trust Focal.
December 29, 2021
Tips and poses for including siblings in newborn portraits
Newborn sessions highlight a new chapter in a parentâs life. In these sessions the newborn should be the star, however, we understand how important it is for parents to have a sibling photo during this exciting period. Capturing the love and impending lifelong friendship is a cherished moment. However, with that being said, we also understand how kids can be. The reality of a sibling photo can be chaotic. To help make your life easier, we compiled a list of tips and poses for including siblings in newborn portraits.
With the spring in full bloom and summer approaching, what better way to celebrate the warm weather and brighter days than a family photoshoot? Let one of Victoria, BCâs top family photographers capture the love and fun between you and your family, and browse this post to find a package perfect for you and your family.
"Show your value as a photographer": Focal on the Capture Crew Podcast
New podcast alert! The good folks over at Capture Crew invited our CEO & Founder, Lachlan Shum, to talk about conveying value as a photographer and attracting ideal clients.
Iâm sure you have heard of the phrase eloping, commonly defined as running away secretly with the intention of getting married. Previously, it was treated as a stigma because to elope meant that your marriage wasnât supported by your family or friends. It was considered a whim and many other misconceptions surrounded it. But, now it is being seen as for what it really is: a choice to focus the wedding entirely on you and your significant other. Elopements and weddings have the same result, committing your life to your partner. However, the journey, experience, and adventure that makeup elopements and weddings are wildly different. With that being said, why elope?
Marketing 101: How to grow your photography business online
As a photographer, you're probably a creative first and a business person second...or donât consider yourself a business person at all! That is why Iâve put together this blog post: to give you a short rundown on the essential marketing tips for getting your name out there online and finding your ideal customers.
5 reasons you need a 2nd photographer for your wedding
As if choosing the perfect wedding photographer wasnât too much work! Now your photographer is asking if youâd like to add on a 2nd shooter! Youâre probably thinking - I just spent all this time finding someone with the style I like, is a good personality match and fits my budget! Why on earth would I need a 2nd photographer?
As a photographer, establishing an online presence is crucial to reaching your clients, and your domain name is an important part of this process. Learn the tips and tricks to choosing your domain, and find the address that's right for you!
As a photographer, a blog is an easy and fun way to engage with potential customers and other photographers. So, if you have ever asked yourself, is it even worth it for me to start a blog? The answer is yes! Here are 5 essential tips to help you start your photography blog.
Top 10 Father's Day Family Photography Packages in Victoria, BC
Capture the love between your family for Father's Day this year with one of Focal's top 10 packages in Victoria, BC, featuring some of the city's very best photographers. One of who will be the perfect fit for you and your family, so browse our packages and get your smile ready!
Q&A: Boudoir and empowerment with Blackfish Collective (Victoria, BC)
Running a photography business can feel like a solitary endeavour. Victoria's Blackfish Collective are proof it doesn't have to be. A co-operative model that "arose out of the notion that creatives can always learn from each other," we spoke with the group about working together and how boudoir photography has led to some of the most rewarding moments of all.
On their Facebook Live session, Lindsay & Lachlan discuss a number of topics, including building a portfolio, how Focal was started, how to market and price your photography, and even Gucci sneakers!
Q&A: The superpower of freezing time with Jessica Woodall (Wake Forest, NC)
To spend a photoshoot with Jessica Woodall is to feel like you've reconnected with an old friend. Her North Carolina charm and easygoing manner make you feel at home in front of the camera. We spoke with Woodall about lessons learned from Christmas shoots, getting her subjects comfortable in front of the camera, and the superpower of freezing time.
Threads Vs. Twitter: Whatâs Better For Photographers?
Threads, Meta's response to Twitter, is making a splash in the world of social media. But is it the best app for your photography business? We look at what Threads has to offer, the good, the bad, and the ugly, to help you decide whether or not it's time to leave your Twitter account behind.
If all you're using your website for is to share photos, you might as well stick to Instagram. Your goal should be to answer your photography clients' questions before they get in touch with you.
Marketing 101 for Photographers: How to Leverage Technical SEO to get more Inquiries
In this detailed video lesson from "Marketing 101 for Photographers," we explore a technical-driven approach to SEO, specifically through blogging about local venues and locations.
Q&A: Birth Photography and Island Life with Melissa Whittington (Paia, HI)
From massage therapy to acting to owning a frozen chocolate banana stand, Melissa Whittington has done it all. But nothing comes close to her love of newborn photography. After leaving Georgia for Hawaii, she decided to embrace her love for babies and baskets and Rainbows and Hot Fudge Photography was born. We talked to Melissa about life on the island, birth photography, and her deep love of Willie Nelson.
How Christin Carruthers rebuilt her photography business after moving across the country
A newborn, family, and wedding photographer from Victoria, BC, Christin Carruthers (Ooh Ooh Darling, Photography) specializes in capturing the memories that will last a lifetime. But it didnât come easily. Along the way, Carruthers had to start from scratch and change her whole approach.
Episode 1: What The Focal? (w/ Lachlan Shum, CEO & Founder of Focal)
In the first-ever episode of What the Focal, join hosts Sierra & Kirsty as they quiz their boss on what made him start Focal. Hear Lachlan talk about side hustling before Focal, slinging RVs and designing hanging clothes racks. Only to be engrossed by how hard it is to get photographers to take his money!Â
Tips with Taylor Jackson: Book More Mini Sessions!!
Mini sessions are a great way to build a portfolio quickly, and supplement your income during the offseason, but can be really hard. In this blog, Taylor Jackson covers some of the common questions and confusion around mini sessions. He'll also go over pricing, setting up, marketing, and running your mini sessions effectively.
Q&A: Scottish ceilidhs and safe spaces with Sarah Murdoch (Calgary, AB)
A Calgary-based photographer, Sarah Murdoch has been photographing weddings since 2006. A product of the film era, Murdoch cut her teeth in the darkrooms at the Alberta College of Art and Design. It's that same handcrafted approach she carries into her shootsâ"the biggest goal in my business is to create photos that are timeless," she says. "IÂ want realness, IÂ want authenticity, and I want to tell people's stories."
Q&A: Mastering food photography with Sandy Weatherall (Vancouver Island, BC)
An avid skydiver, yogi, martial artist, and commercial photographer, Sandy Weatherall (Jinsei Media) has photographed everything from pets, to portraits, to candy-coated donuts and exploding smoothies. We spoke with Weatherall about the secrets of food photography, what makes a good photographer, and âwatching the light bulbs go on.â
Come meet the one and only David Graham, a wedding photography wizard from sunny Sarasota, Florida! With 35 laughter-filled years behind the camera, David never misses a beat or a joke. We first met David at our maiden Not-a-Conference in Banff, and he's become a beloved fixture ever since. Get ready to be charmed and inspiredâonce you meet David, you're in for a delight!
Q&A: Elopements and "doing shit you love" with Vanessa Fukuyama (Vancouver, BC)
Vanessa Fukuyama (Fortune Hill Photography) has an eye for details â the kind of things easily missed, like a glance or a quiet smile on a busy wedding day. We spoke with Vanessa about building confidence behind the camera, photographing for Lululemon, and why "life's too short to do shit you don't love."
Your first wedding shoot as a professional photographer is a big moment and might feel a little daunting. These 8 tips will help you make sure your first wedding shoot is a memory you treasure as much as your clients do!
10 tips for creating a photography portfolio and packages that customers want to book
At Focal, we believe passionately that a photographerâs website and their âpackagesâ are the two most important touch points to show customers what makes you special as a photographer. Here are Focalâs 10 tips to help you build a photography portfolio and packages that customers want to book.
Starling Lane Vineyard in Victoria BC - Wedding Venue Photo Walkthrough
Timeless elegance meets natural beauty at Starling Lane Vineyards where youâll be transported into a fairytale world filled with antique buildings and blossoming flowers. Just outside Victoria BC, this gorgeous venue offers a tranquil setting for your ceremony and is only a short drive away from town should you desire a lively reception.
Q&A: Chasing summer with photographer Rob Wilson (Victoria, BC)
Victoria-based photographer Rob Wilson is obsessed with "that feeling â like a late summer evening." It's there in the photos he captures, whether he's shooting weddings, portraits, or his travels. Raised in the Cowichan Valley on Vancouver Island, Wilson is the co-founder of Arcas Media, a production collective specializing in photography, videography, and graphic design.
Marketing 101 for Photographers: How to use the Feature Benefit Technique for Conveying Value
In this essential episode of Marketing 101 for Photographers, we delve into the "Feature Benefit" sales technique, a crucial strategy for demonstrating the value of your photography services. The lesson begins by differentiating between the features of your services (such as high-resolution images and quick turnaround times) and their benefits to clients (like preserving memories or enhancing brand image).
Ultimately, a website is more than just a gallery of your work; it's a multifaceted tool that can significantly expand your reach, attract diverse clients, and grow your photography business in a competitive digital marketplace. Take a peek at some beautiful websites weâve built this year:
Canât decide between in-home or studio newborn photos?
Wanting to capture the fleeting newborn stage can be a very daunting task. With an ongoing list of things to do, the last thing new parents want to worry about is the location of their newborn photos. If you are having a hard time deciding between an in-home session or a studio session, donât worry: We partnered with Calgary newborn photographer Nadine McKenney to offer some helpful insight.Â
Tips and poses for including siblings in newborn portraits
Newborn sessions highlight a new chapter in a parentâs life. In these sessions the newborn should be the star, however, we understand how important it is for parents to have a sibling photo during this exciting period. Capturing the love and impending lifelong friendship is a cherished moment. However, with that being said, we also understand how kids can be. The reality of a sibling photo can be chaotic. To help make your life easier, we compiled a list of tips and poses for including siblings in newborn portraits.
Increase Sales From Your Website With This FREE Lindsay Coulter Module
Ready to have a website that converts leads to sales all by itself? Claim your free Better than Booked x Focal module with Lindsay Coulter to learn how!
How Focal Marketplace is different from other photographer directories
Letâs be frank: many of the big-name directories donât treat photographers very well. That's why with Focal, we set out to create a marketplace where the focus is on you.
How to build an awesome photography investment page
An investment page is a lot more than just explaining your sessions through the number of photos included, the number of hours it will take, and how much it is. Your investment page is meant to describe your sessions and convince inquiring customers to book you through conveying your value as a photographer. Here are 5 tips for building an awesome investment page.
What to wear during your winter family photography session
Winter photography sessions hold a special place in my heart. The physical and emotional connection you get by snuggling closer, the fresh snow that looks like a blank canvas, and the snow-covered landscapes can be stunning. However, it can be tricky when dressing for a winter shoot. On one hand, you want your family to look amazing and on the other, you have to make sure everyone is warm. To help ease your mind and give you some ideas, we have created a list of what you should wear and be prepared for during your next winter family photography session.Â
5 Things All New Professional Photographers Should Do
So youâre starting your career as a professional photographer, congratulations! Starting your own business can be an exciting, albeit daunting, experience. Turning your passion for photography into a successful career will require more than a keen eye behind the lens, but donât worry - weâre here to help! Here are five key steps every aspiring photographer should consider when starting out on their professional journey.
Q&A: Portraiture and fashion photography with Noah Asanias (Vancouver, BC)
In an industry that can be notoriously hard to crack, photographer Noah Asanias has built a reputation for his billboard-worthy style and knack for capturing the best of his subjects. The founder of Ark Studio, Asanias has worked with the likes of Lululemon and AllSaints, and has photographed a wide array of film and television personalities, from Leah Lewis (The Half of It), to Stephanie Beatriz (Brooklyn Nine-Nine), to Metta World Peace (Los Angeles Lakers).
When running a photography business, social media plays a critical role in gaining clients and building relationships with other photographers. So, here are 6 helpful tips for boosting your social media game.
Staying home doesn't have to mean cooking during COVID-19. In the spirit of supporting our beloved friends in the food service industry, the Focal team wanted to share some of our favourite places for takeout in Victoria. (Don't blame us if you get hungry.)
We heard photographers wanted their own branding and control over managing their portfolio and packages. They also wanted the ability to talk to customers directly. We put those things at the top of our development list. This isnât just a new website and some software. It speaks to our responsibility to always improve, our value for art, and our never-ending commitment to our photographers.
Struggling to come up with keywords for your business? Unable to compete with bigger companies on keywords you want to appear for? This blog serves as a comprehensive guide to help you select keywords that are going to have the biggest impact on your business.
What to look for in a newborn or maternity photographer
The time between your pregnancy to the arrival of your newborn is a magical journey; however, it will fly by quicker than you anticipated. Entrusting a photographer to understand and capture those incredible fleeting moments that you want to cherish is very important. We partnered with Calgary maternity and newborn photographer Nadine McKenney to narrow down key points you should consider when looking for your next maternity or newborn photographer.Â
Photography has become much more accessible than it has ever been before. We spoke with four experienced family photographers from across the United States and Canada to find out why you should hire a professional for your next shoot.
How Nellie Quail retooled her photography workflow with Focal in a single day
Nellie Quail is the kind of family photographer clients love: genuine, kind, and with an eye for bringing her customersâ creative vision to life. But between raising her young kids and shooting in the evenings, sheâd never had the chance to build herself a solid workflow. She turned to Focal to take her business to the next level.
How to turn mini-session clients into full-session clients
Mini sessions are great for a number of reasons as a photographer: they're quick, easy to edit, and you can shoot them in high volumes. But if you want to convert your mini session clients into ones who will pay for your full sessions, there's a trick to doing them well.
Having a website is crucial for professional photographers. But itâs not enough just to have one â if you want bookings, you need to make sure youâre doing it right.
Q&A: Astros and hip-hop photography with Todd Spoth (Houston, TX)
A self-described punk rock kid from Houston, Todd Spoth's high school photography course was âliterally the only class Iâve ever failed,â he says. Today, Spoth is a Gold Remi award-winning documentary film producer whose photographs have appeared in the New York Times, Wall Street Journal, and ESPN.
To compare photographers based solely on the number of photos they offer is like comparing houses based solely on their square footage, or two meals based on their size. You're missing the good stuff!
Hiring a photographer is seen as an investment, commonly reserved for special occasions; weddings, graduations, families, etc. Many people wait to hire a photographer until one of those âspecial occasionsâ happens in their life and those moments are amazing, but guess what? You deserve to be celebrated just as much! We believe that it is important to have your portrait made at least once because why should you settle for cell phone selfies? Having said that, we have compiled a list of reasons why you should book yourself a portrait session.
With so many wedding photographers out there, each with their own plethora of packages and options to choose from, it can often be daunting to tell the difference. Thankfully, Focal is here to help!
Conquering COVID-19: How to book more small photoshoots and grow your revenue by up to $10,000 a year
With the COVID-19 pandemic profoundly impacting this yearâs wedding season, photographers everywhere are trying to find new ways to make up for lost income. At Focal, weâve had good success helping our partner photographers grow their business through booking more small shoots. Here's how our top photographer grew their income by just over $10,000 in 2019.
Q&A: Reaching your ideal clients with Annemie Tonken (This Can't Be That Hard)
The owner of Megapixie Photography; co-creator of The Family Narrative; and host of This Can't Be That Hard, a business podcast for photographers, Annemie Tonken has made a career out of helping photographers build more confidence in their businesses. We spoke with Tonken about getting her start as a photographer, why marketing to ideal clients is like birdhouse-building, and how to convey your value in an industry where pricing varies wildly.
How working for a startup was invaluable to my education: The top 5 things I've learned working at Focal
Like many University students, I finished my schooling for the year in April and was eagerly hunting for a summer Co-op. I hunted and hunted for Co-ops but everything that interested me was either too far away or required more education than I had at the time. Just as I was considering moving back home and re-applying for one of my previous jobs. I received an email advertising a summer position with Focal...
Q&A: Car chases and cherry blossoms with Greg Samborski (Victoria, BC)
Greg Samborski is a photography polymath: the kind of lensman who pilots drones as deftly as he rides a motorcycle, shoots weddings as comfortably as street photography, and cut his industry chops in Korea working for the likes of Dior, Netflix, and Google. Now based in Victoria, BC, Samborski is looking to bring his creative approach to a new clientele â one ready for something outside the ordinary.
Marketing 101 for Photographers - What is a Marketing Funnel?
In this essential video from the "Marketing 101 for Photographers" course, we provide an in-depth exploration of the marketing funnel, specifically tailored for the photography industry. This lesson breaks down the funnel into three key segments: the top, middle, and bottom, explaining their unique roles and how photographers can effectively navigate through each stage to convert leads into clients.
Top 6 locations for your next family photoshoot in Calgary, AB
When it comes to having an abundance of incredible locations to take family photos, Calgarians have no shortage. We compiled a list of eye-catching options in and around the city to juice up your next family photoshoot.Â
Marketing 101 for Photographers: How to Respond to Client Inquiries
In this engaging video from our Marketing 101 course for photographers, we focus on mastering client communication to effectively lead potential clients towards booking your services. This lesson delves into the art of responding to common client inquiries, from initial questions about pricing and availability to specific requests about photography styles and session details. We share key communication strategies, including how to clearly articulate your unique value proposition, the importance of timely and professional responses, and tips for building rapport and trust with clients.
Coming of age is a truly unique point in any young person's life and it was our pleasure to capture this special memory together. Being apart of an event that brings family and friends from all over the world is something that we love to capture. Have a look at some behind the scenes of this beautiful Bat Mitzvah photo shoot in Victoria BC!
3 Ways Your Photography Blog Can Help Maximize SEO
Your blog might be one of your most under-utilized tools when it comes to SEO. Find out three easy changes you can make to your posts to unleash the power of your blog and boost your SEO!
Top 5 Maternity & Newborn Photographers in Victoria, BC
Are you in search of the perfect maternity photographer in Victoria, BC to capture the beautiful moments of your pregnancy? Or maybe you are looking for a fantastic newborn photographer to take photos of your sweet baby! Focal has you covered with an array of talented, local Victoria photographers.Here are our top 5 maternity & newborn photographers in Victoria, BC!
In this FB Q&A session, photographer and educator Joy Michelle gets in-depth with Lachlan Shum about the origins of Focal, standing out in a competitive industry, attracting your ideal clients, running mini sessions, and much more!
Top 10 Wedding Photography Packages in Vancouver, BC
Itâs time to find the perfect photographer for your wedding day. You want a photographer who you can trust, and who will capture all the special moments on your special day. To make things easy for you, weâve put together a list of the top 10 wedding photography packages in Vancouver, BC. Here are the top 10 wedding packages in Vancouver, BC.
"Helping photographers and clients connect": Focal on This Can't Be That Hard
The ever-gracious Annemie Tonken invited our Co-Founder & CEO, Lachlan Shum, onto This Can't Be That Hard to talk about all things photography business-related, including how to put yourself into your client's shoes as a photographer.
What to consider when hiring a family photographer
Picking a family photographer who you want to represent and capture each of your unique personalities and relationships can be extremely intimidating, but it doesn't have to be!Â
Why you should hire a newborn and maternity photographer
During this new chapter in your life, it may seem like you have an endless amount of things to do before the baby comes. It is a very exciting yet busy period. You may be hesitant about whether or not you should hire a maternity and newborn photographer -- well, we have compiled a list of reasons why you should!Â
Marketing 101 for Photographers: How to Leverage Content SEO to get more Inquiries
In this engaging and informative lesson from "Marketing 101 for Photographers," we delve into the effective strategy of using a content-driven approach to SEO through blogging, with a focus on local venues and locations.
Is your business ready for 2021? Whether you feel ready to bring your photography business into the new year (after the strange year we are in right now) or not, you might not have considered completely revolutionizing everything from your website to workflow. But today, I will convince you why NOW is the best time to revolutionize your approach to your photography business to take you that one step closer to your business goals.Â
Don't make these 7 mistakes when booking a wedding photographer
Itâs always sad to see couples disappointed by their wedding photography and it seems like it happens far too often, so the team at Focal has created a quick guide to avoid some of the common pitfalls of hiring a wedding photographer. Here are 7 common mistakes to avoid when choosing your wedding photographer!
Q&A: Darkrooms, joy and happiness with Julie Doro (Vancouver, BC)
An eight-year professional photographer, Julie Doro has a knack for finding what makes her subjects unique. We interviewed her about falling in love with photography, why photographers have to "lead their clients," and getting her subjects to relax.
What to expect when you're expecting: a newborn photography shoot in Victoria BC
Having a baby is a huge lifestyle change and the last thing you want when youâre a new parent is unnecessary stress. Thatâs why we sat down with Focal Photographer Christin Carruthers in Victoria BC to answer some of the most common questions she gets asked from new parents booking their childâs first Professional photoshoot!
Your photography business is a store, not an art gallery
The worst mistake a photographer can make is to treat their business like an art gallery and not a store. Essentially, not treating their business like an actual business. Here are 4 tips for transforming your photography into a real business.
Ever wondered how to get to the first page of Google? Have you heard big words like Search Engine Optimization and not been able to follow along? The purpose of this guide is to teach you the very basics of SEO and the three bucket approach that will help your webpages rank higher on Google!
Every digital sensor has a base ISO where the camera performs best. Nowadays, thatâs usually 800. Anything less â 50, 100, 200, 400 â and the camera is simply faking it. Itâs only adding or reducing the grains to imitate a look. A higher ISO evens out your exposure and leads to a smoother distribution of light.
When it comes to business, mindset is everything. A positive mindset and optimistic attitude can truly affect the success of your photography businessâand here's how. Here are our 5 tips for shifting your mindset and achieving all your business goals.
"Photography is the way I communicate": Meet Marlboro Wang
A wedding and family photographer based in Victoria, BC, Marlboro Wang has established a reputation for his grandiose, cinematic approach to capturing couples. You'll notice it in his wedding and engagement photos: breathtaking; each one carefully-staged, not a hair out of place. We caught up with Wangâa longtime Focal userâto hear more of his story.
So, you want to be a wedding photographer: 8 tips for shooting like a pro
Wedding photography comes with its perks: every dayâs a celebration. But with that position comes pressure: how do you ensure youâre ready for such a milestone moment? We asked the most talented wedding photographers we know for their advice on how to shooting weddings like a pro.
It's one thing to have clients, it's another to have ideal clients. What if I told you there was a secret to attracting and booking people who are perfect for you and your photography style? Well, there is. Read on to learn all about how to reel in those perfect clients.
With a 6-figure milestone bagged in under a year, a staggering 1000+ sessions, 400 weddings, and a flurry of coaching successes, the unstoppable Lindsay Coulter has unveiled her first-ever, all-in-one, online course! Dive in to discover more about Lindsay, how to grab a module from the "Better Than Booked" course for free, and the juicy secret offer we've cooked up, especially for our fabulous Focal subscribers!
How to write a blog post that will boost your photography business!
Struggling to write blog posts? We hear you! That's why we've put together a quick guide on how to write creative, engaging blog posts that demonstrate who you are as a photographer and drive traffic to your website!
Nowadays, mirrorless cameras are every bit as powerful as their DSLR counterparts, and often lighter and less expensive. Read on to find out why mirrorless cameras win out in the never-ending debate.
Q&A: Diving headfirst, growth and a deeply rooted love of family photography with Haley Skof (Calgary, AB)
Inspired by her two free-spirited kids and the loss of her job during the pandemic, Calgary-based photographer Haley Skof took matters into her own hands, picked up a camera and dove into the photography community.
How to prepare for your family photoshoot in Victoria BC
You have your first family shoot coming up and still so many questions! Whether you feel bad asking your photographer yet another question (which you shouldnât!), or it is just too embarrassingly close to shoot time to inquire more, this post will be your go-to guide to your family shoot. With insight from one of Victoria, BCâs top photographers, Marlboro Wang, Iâve curated this post to answer all of your pressing family photoshoot-related questions.
Marketing 101 for Photographers: How to Identify & Target Your Ideal Clients
Welcome to our latest episode of Marketing 101, specifically designed for photographers! In this video, we delve deep into the art of identifying and targeting your ideal customers. Whether you're a seasoned professional or just starting out, understanding who your clients are is the key to growing your photography business.
Los Angeles is home to an incredible amount of creativity. With so much talent in a city full of amazing photographers, we helped narrow down the top 7 family photographers that you can trust to capture your familyâs unique personalities and the love you share.Â
Ask Marlboro: Should I charge for photos on top of my session fees?
Oft-debated in the photography industry is whether photographers should be charging for photos on top of session fees, or if the pricing should all be rolled into one. Itâs a question veteran photographer Marlboro Wang has been asked more than once. Read on for why he opts for the all-inclusive approach.
The time has come: you and your partner are about to embark on a whole new journey! When it comes to planning out your wedding, there are an endless amount of things to consider and plan for. A wedding photographer should be at the top of your priority list because, during that single day, your photographer will capture every joyous moment.Â
Q&A: Relationships, energy, and photography with Hannah Tabert (Vancouver, BC)
With 10 years of experience as a professional photographer, Vancouver-based Hannah Tabert decided it was time to finally stretch her entrepreneurial wings and start her own photography business. With her relational approach to photoshoots, Hannah lets her subjectsâ guide her lens, capturing those elusive moments of authenticity. We spoke with Hannah about how she came to love photography, the influence fashion has had on her career, and her experiences as an entrepreneur.
"Punching the roof": Focal on the Six Figure Photography Podcast
Award-winning photographer Ben Hartley hosted Focal's Co-Founder & CEO, Lachlan Shum, on the Six Figure Photography Podcast. Listen as the two discuss the keys to communicating value as a photographer, sales techniques than anyone can incorporate, and how to make your business stand out.
Q&A: Family photography and "quality over quantity" with Brittany Barry (Victoria, BC)
There is starting a photography business, and then there is starting a photography business during a pandemic. For Victoria, BC-based photographer Brittany Barry (Burrow &Â Bloom Photography), the challenge was a welcome one. We spoke with Barry about getting her start, lessons learned, and the maxim of "quality over quantity."