When you visit a photography website, what sticks in your mind? Is it the hero image at the top of the page, the layout that makes it easy to navigate, or the beautiful pictures? A quality photography site should help tell the photographer’s story with words and pictures. Your eyes should glide effortlessly from one section to the next as you enjoy each image. Every detail matters.
If you are a professional photographer wanting to create a memorable website, you don’t need a costly web designer. Focal creates great templates for photographers that are easy to use to quickly build and customize a website for their business. In this comprehensive overview, we’ll examine the features and advantages of Focal’s photography website templates.
The importance of having a beautifully designed photography website for your business cannot be overstated. Your website’s design is critical to a positive user experience. For every $1 spent on user experience(UX), businesses average a $100 return.
Here are five reasons why a professionally designed photography website is essential for your business:
A high-quality photography website matters because 89% of consumers will choose a competitor if they don’t like your website.
Five primary components contribute to any website’s success.
A high-quality website builds trust and authority with potential customers. It adds value and is crucial to your online business success.
There are two options when creating photography websites for photographers, do-it-yourself or hire a website designer. Both have their advantages and disadvantages.
Do-it-yourself builders are great if you’re on a tight budget and want to take a hands-on approach. You’ll have access to many templates and tools to help you design your site. However, do-it-yourself builders take time, may not provide all the features you need, and it’s not always easy to customize them.
Hiring a photography website designer is more expensive but often more practical. They will have the skills and experience to create a custom website for your specific needs. They can also help you create an effective web presence and ensure the website works.
Ultimately, the decision depends on your needs and budget. Hiring a professional designer is often the best option if you have the money. But doing it yourself can be a great alternative if you’re on a tight budget.
Whether you plan on doing it yourself or hiring someone, these tried and tested templates are easy to use. The simple layouts are sure to save time and money.
Focal website builder includes templates created in collaboration with some of the world’s best photographers. Each template contains a bold call-to-action button so clients can hire you with one click.
All these templates are responsive, easy to navigate and look great on any mobile phone. Whether you’re a wedding photographer looking for a clean design or a commercial photographer needing a multipurpose template, we’ve got you covered.
Adventure and wedding photographer, Taylor Jackson, helped us create the Adventurer Template. The colorful and bold design will catch the attention of potential clients and visitors to your site.
The template includes a slideshow to showcase your best images. The sidebar is fully customizable to include your social media links, rates, and any other information you want to share with your visitors.
The Flow template is an excellent wedding photographer website design. It fits a creative photographer who wants to generate leads efficiently. Its clean, straightforward design is perfect for showcasing artistic photographs for weddings or commercial portfolios.
You can start with a short bio and self-portrait, then jump straight into samples of your work. There are customizable boxes to highlight your education and social media channels. This template features a large lead capture form with more space below it for your favorite photos on Instagram or Facebook.
If you are a photographer who wants a bright, colorful design, the Joy Template is perfect for your business. Joy Michelle uses this same template for her site. It features a large banner photo carousel highlighting a few of your best photos.
The template has lots of room to add blog posts, testimonials, social media buttons, and your photo galleries. It’s easy to add more “Book Now” buttons or monetize with links to your offers.
Joy Template has a clean navigation toolbar where customers can quickly find what they want.
The Kee-mi Template is perfect if you want a clean and simple design. Photographer Lindsay Coulter used it to build her website. Notice how quickly you can scroll down to see Lindsay’s about section and the wedding images she posted.
You can quickly build collections and link them from sample photos on the home page. There is a section on the homepage to add Featured Packages. Customers can click an image, read the package details, and order right from the page.
The Ki-Mee Template offers a lot of space to showcase your work and link to other collections on your social media sites.
International portrait and wedding photographer, Nicole Ashley, inspired the Wanderlust Template and used it for her business. It begins with a full-screen image, and you can put up to four of your favorite photos in rotation
Clients will scroll down to your section, where they learn about you in a brief bio and self-portrait. Next, you have 6 customizable boxes to showcase your recent work. Clients can click on the photos to view the entire portfolio.
The homepage culminates with any recognition or testimonials you may add and a contact form to book your next client.
Every Bookfocal.com photography template is beautiful, and you can easily customize them to suit your needs. You can choose which navigation menu you would like to display, what types of images to showcase, and even select fonts that match your style.
Focal provides photographers with everything they need to have beautifully, custom designed and affordable websites. That’s not all. They also offer a done-for-you website design and booking system.
Want a free customized preview? Fill out this form, and the Focal specialists will upload a sample site using your photos. It’s the best way to see which template fits your style.
Check out all of Focal's features to see how a template can work for your photography website.