Newborn baby twins swaddled and sleeping together, taken by Christin of ooh ooh darling, a newborn photographer in Victoria, BC for

The Focal Guide to choosing a great newborn photographer

February 24, 2020

At Focal, we believe that the biggest mistake you can make when hiring a photographer is thinking that you are just buying photos! 

Going about choosing a newborn photographer should be a thorough process and while we know it can be easy to simply compare how many photos one photographer offers over another at X price - that’s like comparing houses solely on their square footage and price! We all know that when we’re buying a house there are a plethora of factors we should consider - How old is the roof, how much storage is in the kitchen, is it close to parks/schools, is it in a safe area, what are the neighbours like, etc. !

Choosing a newborn photographer is no different. There are many other factors besides price that can help you compare one photographer over another. Newborn photography can be a big investment and so doing your research and asking the right questions is extremely important. Especially when you are going to be trusting someone with your baby.

To help, we partnered with Christin from Ooh Ooh Darling Photography, a newborn photographer in Victoria BC to bring you the Focal Guide to choosing a great newborn photographer!

Here’s 10 things you can ask potential newborn photographers, and the types of answers you should look for!

1. How many newborns have you photographed? How long have you been a newborn photographer?

Experience is always a great indicator. Someone that has photographed hundreds of newborns should be valued higher over someone just starting out. This is a big factor, because the photographer with more experience will know how to handle those extraordinary situations, like when your baby isn’t staying asleep, crying or trying to break out of their swaddle! Something we’ve noticed at Focal is how more experienced newborn photographers are able to handle sessions with babies that are outside of the usual age range for photography. As your baby gets beyond 2 weeks old, they have a harder time staying asleep throughout a whole session, wake up frequently and often cry! Experienced photographers handle these situations with ease and never get flustered because they’re used to it! Experience always shines when things don’t go according to plan!

2. What sort of training have you had in newborn safety, what precautions do you take during the shoot to ensure my baby is safe

Another great question to ask potential newborn photographers is about the safety precautions they take with your baby. There is no official safety standard in newborn photography but it’s good to see how the photographer responds to the question. You want to make sure that the photographer makes safety a top priority and take measures to ensure that in your session. Certain poses such as the “froggy pose” or “baby in bucket” actually pose certain risks if not done correctly. For example, “froggy pose” is achieved by taking 2 photos of the baby and photoshopping them together so that the photographer is always supporting the baby’s head. Sometimes amateur photographers getting into newborn photography don’t know the proper technique for this pose and instead attempt to balance the baby’s head on their hands and take the shot without supporting the baby’s head. To summarize, there is no set definition of what newborn safety should be but we recommend asking your photographer about it to ensure that they consider safety as a priority and take steps to mitigate risk. If the photographer were to brush off this question, we at Focal would see this as a red flag.

3. How do you help my baby sleep throughout the session?

One of the great talents of experienced newborn photographers is that they have a way with getting babies to sleep - we at Focal refer to it as “baby whispering”! They achieve this through a couple means, usually experienced newborn photographers will keep their studio very warm with space heaters to help lull your baby to sleep. They also just have so much experience with babies that they have a way of shushing them, rocking them and soothing them back to sleep! 

4. What sort of preparation do we need to do with our baby for the shoot?

Experienced photographers will usually provide you a pre-shoot plan to help the baby sleep through their session. Steps such as feeding your baby right before the session, or playing with them a couple hours before to make sure they are extra sleepy for their session! 

5. What poses do you offer? Do you take photos of us (mom/dad) with our baby or just the baby in the session?

Some newborn photographers offer a mini family session as a part of their newborn packages. This usually includes some great shots of mom and dad holding their baby! 

6. Are you strict about how long the shoot goes? Will you stop right after 2 hours?

Newborn session times can sometimes vary. While many photographers budget around 2 hours, if your baby is having trouble sleeping it can sometimes really slow down the pace of the session. An added bonus is photographers that don’t have a strict time cut-off for the session and are willing to take a bit more time if necessary to make sure you get all the adorable shots you are hoping for.

7. Do you shoot with lights or use natural light?

This is mostly a personal preference, however at Focal we generally recommend choosing a photographer that shoots with lights in their studio as it results in the most consistent photography. Photographers that shoot only natural light are at the mercy of nature and if you happen to get a really dark day or a really bright day, it can sometimes limit or impact your session.

8. What’s your studio setup like?

Depending on their studio some newborn photographers have certain added bonuses such as a viewing area for the parents, coffee/tea, pastries and snacks! At Focal our newborn photographers have told us stories about finding parents fast asleep in the waiting area because it's the first time they’ve had to relax since the baby came!

9. What cute props do you have?

Some newborn photographers have a very impressive array of blankets, swaddles, little toques etc. Be sure to ask what you have to choose from and begin planning the style and colour that you want for your baby in their shoot!

10. What sort of editing do you do?

This really depends on the sort of newborn photos you’re looking for, but it’s an important question to ask as photographers each have a unique editing style. Some photographers may not do much editing to your newborn’s skin, while others will touch up and remove all that flaky skin. This comes down to personal preference, 

11. What can I expect from the time I book with you to the time my photos are delivered? And beyond?

At Focal we believe this is always a great question to ask any photographer. It gives you as a customer a roadmap of what to expect and how to prepare! Nobody likes uncertainty and so knowing what the whole process for your newborn photography looks like will help give you a really great idea of what you are buying! It’s not just the photos at the end!

We hope you found “The Focal Guide to choosing a great newborn photographer” useful! If you’re expecting and are thinking about newborn photos, be sure to check out to browse the top verified newborn photographers in Victoria BC! Our photographers answer all of our recommended questions in their detailed packages so you don’t even have to ask! Browse prices, compare portfolios and find the perfect newborn photographer all in one place.

Special thanks to Christin from Ooh Ooh Darling Photography for help with our guide. If you're expecting and are looking for a newborn photographer in Victoria BC, be sure to check her out on the Focal Marketplace here:

More from

Focal UniversityFocal Blog

February 28, 2020

What to Expect When you're Expecting; a Newborn Photography Shoot

Having a baby is a huge lifestyle change and the last thing you want when you’re a new parent is unnecessary stress. That’s why we sat down with Focal Photographer Christin to answer some of the most common questions she gets asked from new parents booking their child’s first Professional photoshoot!
February 24, 2020

The Focal Guide to choosing a great newborn photographer

Newborn photography can be a big investment and so doing your research and asking the right questions is extremely important. Especially when you are going to be trusting someone with your baby. Here’s 10 things to ask potential newborn photographers, and the types of answers you should look for!
Success! Thank you for subscribing.
Oops! Something went wrong while submitting the form.